Our mobile consulting services include:
- Mobile Strategy Development & Campaign Execution
Real Content Group develops and executes mobile strategies. We have a proprietary 3 phased crawl/walk/run approach to taking any brand mobile. Our approach allows us to deliver mobile marketing results to ad agencies, brands and content owners seeking to reach and stay connected to people directly on their cell phones.
- Mobile’s People Engagement & ROI Measurement Promise
Real Content Group has a vision for the future of mobile marketing. We are engaging people and communities with brands in meaningful ways and providing our clients with a mobile marketing tracking and measurement promise that delivers end-to-end insights into people engagement and purchase habits.
Our Strategic Go Mobile Consulting Approach
CRAWL
- We provide detailed research on why your brand should go mobile
- Build you a branded text channel to mobilize your existing media and/or events
- Program your branded mobile member base experience (content, coupons and exclusive access)
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WALK
- Develop and maintain your mobile web/WAP presence
- Advertise your brand across the mobile ad network
- Join a mobile alliance network and deliver Phase II lifestyle benefits to your mobile member base (primarily for retention purposes)
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RUN
- Develop and maintain your mobile store front for promotional and/or NTR purposes
- Acquire and/or create and distribute your branded content offering
- Develop your mobile give back to the community strategy
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